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late Check-out As of June 1 Ctrip initiated the activities of "Late check out" and aliased with more than 500 well-known hotels,  will greatly improve the feelings of the guests, reflecting a more personalized and differential services, but also meets the guest’s actual demands. At the same time, this is a low-cost of value-added marketing activities for the hotel. TRENDS 1．Hainan's first 24-hour hotel admission soft operation The Haikou Mingguang Hotel has launched a new "24-hour admission system", regardless of when the guests stay, enjoy 24-hour residence by 1 day billing discounts. 2．Vienna Hotel Group enter into the East China region It is reported that the Vienna hotel group will embark on entering the East China, and three hotels is about to be opened in Shanghai World Expo and the European Wind Street, Wuxi respectively. 3．Area promotions According to area speciality and market situation, Ctrip regularly arranges promotions especially for CPR hotels in different areas. ONGOING & UPCOMING EVENTS 1．Features hotel map In order to facilitate the guests to choose and book hotel around the leisure resort features scenic areas, Ctrip introduces the characteristic hotel map, in particular aimed at each scenic spot. Through the nice designing, more visitors were attracted and the hotel occupancy rate also was facilitated as well. 2．Cool summer Free drinks From Jun 20 to Aug 31, 2009, Ctrip tied in the summer season offer staying guest’s free drinks, fruits and other promotional activities, so as to send the fresh breath to the guests CTRIP NEWS Ctrip built the largest Call Center in Asia On May 18, 2009, Ctrip Information Technology Building was held roof-sealing ceremony in Nantong, Jiangsu Province. After completion, it will be become the largest call center in Asia. The access more than tens of millions of Free tickets to visit Beijing Beijing issued 2,000,000 free tickets tourist attractions coming to an end, activities have been an unprecedented public concern about the 10 of millions of visits to super
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